Digital marketer: from zero to employed

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Hi! I’m Max, and I’ll guide you through our course!

Perfect for newbies

90%

of our students do not have a technical background

Course updated in 2024

100%

up-to-date program designed to meet employers' expectations

4,300+ employed grads

4.8/5

rating based on Google reviews

Digital marketer: Salary

$1,900

+22%YoY salary growth. Source: DOU

2020

2021

2022

2023

2024

Did you know?

Digital marketers are in high demand!

Every time you see an online ad or receive a targeted email, you’re experiencing their work. Digital marketers create and manage campaigns, analyze performance metrics, optimize content for various channels, and engage with audiences. They also handle SEO and social media strategies. Impressive, right?

What we offer

You’ll have all you need to succeed

Book your spot

Employment in focus

We share the same goal — get you hired. With 20% theory and 80% practical tasks, we make it happen.

Market experts as your mentors

Mentors help you learn new topics, review your tasks, point out mistakes, and do live Q&A sessions.

Platform that has it all

Learn through tutorials, interactive tasks, AI quizzes, and group projects — all in one place.

Employment in focus

We share the same goal — get you hired. With 20% theory and 80% practical tasks, we make it happen.

Market experts as your mentors

Mentors help you learn new topics, review your tasks, point out mistakes, and do live Q&A sessions.

Platform that has it all

Learn through tutorials, interactive tasks, AI quizzes, and group projects — all in one place.

Bonuses that add to your learning

Partner jobs

Get access to new vacancies before they hit the market.

English lessons

Gain skills to pass interviews and bond with your team.

Job search tips

Learn to write strong cover letters and resumes.

Job tracker

Easily apply for jobs and keep track of your progress.

Mock interviews

Get ready for real interviews and build your confidence.

FORMAT COMPARISON

Which studying format suits you?

Here's a side-by-side look to help you choose the format that suits you best.
Full-time
Flex
EmploymentUnique
Mentor support
Course materials
Platform features
Enrollment
Pass the admission
Start right after you pay
Study pace

9-6 pm, Mon-Fri

Study online from 9 am to 6 pm, Monday to Friday. You’ll attend webinars and do practical tasks. Mentors will help by answering your questions and giving feedback. There are group video calls 4 times a week in the afternoon. Because it's intense, you can’t do the full-time course and work at the same time.

Study at your own pace

Study at your own pace with the support of our mentors. You choose when and how much to study. Mentors will give feedback and answer your questions. You’ll also chat with classmates and join group video calls. Plus, you get lifelong access to the course.
Duration
3 months
4 months
Terms

Pay after you get a tech job

Full-time graduates start paying for their education only after getting a job in tech. You’ll pay 12% of your salary for 36 months. If you don’t find a job, you don’t owe us anything.

Get refunded if no tech job

If you finish the course and look for a job with us for 16 weeks without any offers, you can get your money back.
English
Free
Buy separately
We are not currently recruiting new groups for the full-day course.
Full-time
EmploymentUnique
Mentor support
Course materials
Platform features
Enrollment
Pass the admission

Study pace

Study online from 9 am to 6 pm, Monday to Friday. You’ll attend webinars and do practical tasks. Mentors will help by answering your questions and giving feedback. There are group video calls 4 times a week in the afternoon. Because it's intense, you can’t do the full-time course and work at the same time.
9-6 pm, Mon-Fri
Duration
3 months

Terms

Full-time graduates start paying for their education only after getting a job in tech. You’ll pay 12% of your salary for 36 months. If you don’t find a job, you don’t owe us anything.
Pay after you get a tech job
English
Free
We are not currently recruiting new groups for the full-day course.
Flex
EmploymentUnique
Mentor support
Course materials
Platform features
Enrollment
Start right after you pay

Study pace

Study at your own pace with the support of our mentors. You choose when and how much to study. Mentors will give feedback and answer your questions. You’ll also chat with classmates and join group video calls. Plus, you get lifelong access to the course.
Study at your own pace
Duration
4 months

Terms

If you finish the course and look for a job with us for 16 weeks without any offers, you can get your money back.
Get refunded if no tech job
English
Buy separately

Here's what your CV will look like

90%

of Mate grads were new to tech

Marta K.

Digital marketer

Skills
  • Conduct market research to understand target audiences
  • Develop and manage Google Ads campaigns
  • Utilize Google Display Network (GDN) and YouTube
  • Create and optimize Meta Ads for social media marketing
  • Implement SEO strategies and perform audits
  • Execute integrated marketing strategies
  • Analyze marketing performance using Google Analytics
  • Knowledgeable with email campaigns and loyalty programs
  • Conduct market research to understand target audiences
  • Develop and manage Google Ads campaigns
  • Utilize Google Display Network (GDN) and YouTube
Technologies

90%

of Mate grads were new to tech

What's covered

Course roadmap

  • Digital Marketing Basics

    7 topics

    This marks the beginning of your journey into digital marketing. Throughout this course, you will acquire foundational knowledge about marketing and its objectives. You'll become familiar with both offline and online marketing channels and sources, gaining insights into their respective advantages and disadvantages

    Try now

    Topics

    • Marketing Introduction
    • Offline Marketing vs. Online Marketing
    • Google Ads Search
    • Keywords
    • Your First Media Plan
    • Growth Opportunities
    • Course Overview
  • Marketing Strategy and Market Research

    6 topics

    Let's start with the basics — a marketing strategy: what it is, how to create one, plan a marketing budget, and choose the right tools and channels to promote your business. Then, we'll take the first step — market research. You'll learn to understand the potential benefits of introducing your product to a new market and discover answers to questions about market size, gain insights into your key competitors, and establish points of differentiation from them. Additionally, you'll learn how to describe the profile of a potential customer, considering their "pain points," and understand how to properly describe your product or service to "speak the same language" as your customers.

    Topics

    • Introduction to Marketing Strategy
    • Market Sizing
    • Competitors Analysis
    • Customer Portrait
    • Formulating objectives, selecting marketing tools and channels
    • Building and Measuring Marketing Success
  • Search Advertising in Google Ads

    8 topics

    The main goal of marketing is sales. In this module, you will be introduced to a tool that delivers the fastest results for achieving this goal. You will delve deeper into Google Ads and its capabilities. You will set up your first advertising campaign, selecting relevant goals and types. You will learn to understand how different campaign types impact goal achievement. You will create your first search ad and learn how to optimize advertising campaigns for search.

    Topics

    • Google Ads Set Up
    • Campaign Structure
    • Campaign Objectives
    • Conversions
    • Campaign Types
    • Creating an Ad
    • Additional Settings of Google Ads Campaigns
    • Google Search Optimization
  • Google Display Network

    4 topics

    In this module, we take a detailed look at another important marketing tool - the Google Display Network (GDN) and YouTube. You will gain an understanding of how the GDN works and how to effectively utilize it, set up your first advertising campaign on the GDN, learn how to target and optimize GDN ads, get acquainted with an additional GDN settings. Additionally, we will examine how to analyze the effectiveness of advertising campaigns and make informed decisions for further development based on their performance.

    Topics

    • Campaign Creation
    • Targeting
    • Ads Creation
    • Google Display Ads Optimization
  • Meta Ads (Facebook, Instagram)

    7 topics

    In this module, you will be introduced to another advertising tool - Meta Ads. We will delve into the principles of targeted advertising on social media using case studies from Facebook and Instagram, and analyze the relevant algorithms that need to be considered. You will create and configure your Meta advertising account, test basic optimization types, and develop advertising campaigns and ads.

    Topics

    • Meta Ads Overview
    • Meta Ads Setup
    • Meta Audience Types
    • Campaign Objectives
    • How to create Meta Ad Campaign
    • Creatives. Ad formats
    • Optimization of Advertising Campaigns
  • Search Engine Optimization

    7 topics

    In this module, we will discuss the importance of SEO in Digital Marketing and its capabilities. We will focus on page ranking, creating clusters for search queries, building links, and differentiating promotion methods. You will learn to conduct website audits, understand semantics, internal and external optimization, grasp the principles of search engine operations and Google penalties, as well as master tools for tracking results (such as familiar Google Analytics, Google Search Console, etc.).

    Topics

    • Introduction to SEO
    • Working with Keywords
    • On-Page Optimization
    • Working with Content
    • Link Building
    • What's Next?
    • Competitor Analysis

60

Topics

1

Project

But also

  • Al quizzes
  • Q&A sessions
  • Task solutions
  • Tech checks
  • English lessons
  • Career tips

From zero to being hired

How will Mate make you a Digital marketer?

1

Teach you from zero

Learn the skills you need to land the job, with our help.

2

Build your portfolio

Work on projects guided by mentor feedback.

3

Prep you for interviews

Learn to write great resumes and ace those interviews.

4

Help you apply for jobs

Go through each step of hiring with our guidance.

5

Get you hired in tech

Reach your goal and become a Digital marketer.

Cheers to starting your tech career!

Burning questions

Any more spots left? Are there discounts?

  • Get answers to all your questions
  • Find out which format suits you
  • Learn about our exclusive deals
Phone

Skill level after the course

Mate graduates ace technical interviews

Tech check: Junior Frontend Developer | Infopulse & Mate academy
Tech check: Junior Frontend Developer | Intellias & Mate academy
Tech check: Junior UX/UI Designer | Universe & Mate academy
Tech check: Junior UI/UX Designer | Headway & Mate academy
Tech check: Java Junior Developer | MEGOGO & Mate academy
Tech check: Junior Java Developer | Sigma Software & Mate academy
Tech check: Junior Python Developer | N-iX & Mate academy
Tech check: Junior Python Developer | Brainstack_ & Mate academy
Tech check: Junior QA Engineer | Jooble & Mate academy
Tech check: Junior QA Engineer | Diia & Mate academy
Tech check: Junior Recruiter | Innovecs & Mate academy

Top companies seek our grads

Mate students are often hired for roles requiring mid-level skills.

Book your spot
  • Intellias
  • SoftServe
  • Levi9
  • 3shape
  • Global Logic
  • Epam
  • Luxoft
  • Eleks
  • Appflame
  • Ciklum
  • Doc
  • Nix Solutions
  • Intellias
  • SoftServe
  • Levi9
  • 3shape
  • Global Logic
  • Epam
  • Luxoft
  • Eleks
  • Appflame
  • Ciklum
  • Doc
  • Nix Solutions
  • Intellias
  • SoftServe
  • Levi9
  • Google
  • Microsoft
  • Amazon
  • Genesis
  • Wix
  • Preply
  • Svitla Systems
  • SIGMA SOFTWARE
  • N-iX
  • Star
  • DataArt
  • PDFfiller
  • Google
  • Microsoft
  • Amazon
  • Genesis
  • Wix
  • Preply
  • Svitla Systems
  • SIGMA SOFTWARE
  • N-iX
  • Star
  • DataArt
  • PDFfiller
  • Google
  • Microsoft
  • Amazon
  • Google
  • Microsoft
  • Amazon
  • Genesis
  • Wix
  • Preply
  • Svitla Systems
  • SIGMA SOFTWARE
  • N-iX
  • Star
  • DataArt
  • PDFfiller
  • Intellias
  • SoftServe
  • Levi9
  • 3shape
  • Global Logic
  • Epam
  • Luxoft
  • Eleks
  • Appflame
  • Ciklum
  • Doc
  • Nix Solutions
  • Google
  • Microsoft
  • Amazon
  • Genesis
  • Wix
  • Preply
  • Svitla Systems
  • SIGMA SOFTWARE
  • N-iX
  • Star
  • DataArt
  • PDFfiller
  • Intellias
  • SoftServe
  • Levi9
  • 3shape
  • Global Logic
  • Epam
  • Luxoft
  • Eleks
  • Appflame
  • Ciklum
  • Doc
  • Nix Solutions
  • Google
  • Microsoft
  • Amazon

4,300+

employed grads

700+

companies hired from us

561

hires in 1st half of 2024

Who will guide you?

If you ever feel like giving up — lean on us.

Coaches

Teach you skills

Mentors

Give you feedback

Teachers

Perfect your English

Education coordinators

Track your progress

Employment coordinators

Get you hired
You
  • Coaches

    Teach you skills

  • Mentors

    Give you feedback

  • Teachers

    Perfect your English

  • Education coordinators

    Track your progress

  • Employment coordinators

    Get you hired

What do our students say?

Mate academy is loved by thousands

Book your spot

2000+

reviews on DOU

Mate academy is a great team of professionals from various IT fields and specialties. I recommend their courses to everyone who is ready and eager to learn a lot of new things, practice constantly, and believe that this will definitely bring results. Thanks to Mate academy's courses and support, I received my first offer in IT from a product-based IT company.

Kostya Gorlov

I took a course at Mate academy. I liked that everything was very well organized. The learning platform is just fantastic—videos, lots of practical tasks, useful chats, a job vacancy section, technical checks, and motivational competitions. There was excellent preparation for employment. And I especially liked the support from the team and the friendly atmosphere.

Anastasia Sukhanova

Definitely the best courses, after which you will find a job in IT 99.9% of the time. What's required from you is desire, persistence, and hard work, and everything else will be taught to you at MATE! I've tested it on myself).

Bogdan Yaremchuk

Don't hesitate to go to Mate academy or not—if you are ready to change your life for the better, then you should definitely come here. All the people who work here will definitely help you in any situation. The training is conducted in an interesting format (80% practice), which requires dedicating enough time to it. But I can definitely say—it's worth it!!!

Vlad Shulzhenko

I would even say the only ones worth completing. I finished several others before them, they gave only 2% of the knowledge compared to everything I learned at Mate. Today I received my first IT offer, and it wouldn't have happened without Mate. If you're in doubt, just go through the free first level, and you'll understand the quality and convenience of information delivery yourself.

Halyna Petrova

LET'S GET IN TOUCH

Need more info?

  • Get answers to all your questions
  • Find out which format suits you
  • Learn about our exclusive deals
Phone

Faq

You often ask

  • How do full-time and flexible formats differ?

    In the full-time schedule, you study online from 9 AM to 6 PM, Monday to Friday. You’ll attend webinars, do practical tasks, and get help from mentors. There are group video calls four times a week in the afternoon. This intense schedule is not good if you want to work at the same time.

    The flexible schedule lets you learn at your own pace. You decide when and how many hours to study. Mentors are available to help you, and you can chat and join video calls with classmates. Plus, you get lifetime access to the course, so you can learn whenever you want.

  • Can I fit studying at Mate with other activities?

    In the flexible format, you can balance your studies with work or school. You set your own pace and receive support from our mentors throughout the course.

    In the full-time format, it’s hard to combine studies with work or school due to its intensity. You’ll need to fully commit, studying from 9 am to 6 pm, Monday to Friday.

  • Will I get a certificate upon completion?

    After finishing our course, you'll get a certificate. More than 4,000 of our graduates use it to show their skills on LinkedIn and other social media. But our main focus is helping you find a job, and we'll do everything we can to support you in that.

  • How do I choose a profession?

    If you’re unsure about which profession to choose, you can get our free consultation. Our manager will help you find the best option based on your skills and interests.

    Book your spot

  • Do I need math or tech background to enroll?

    No, you don’t need a technical background to enroll. In fact, 9 out of 10 Mate students come from non-technical backgrounds. Our primary goal is to teach you the skills you need and help you secure a job in IT.

  • How do I enroll?

    To enroll in the full-time course, start by filling out an application and taking a short logic test with 15 questions. If your English level is below Pre-intermediate, we'll ask you to make a short video about yourself. Once we check that your English is good enough for learning, you can move on with your enrollment and set up an interview with our manager.

    For the flexible course, just send an application. Our manager will reach out to explain the course details and help you pick the best option. You’ll get access to the course right after you pay.

  • Are there any age limits for this course?

    You can apply for the full-time course starting at age 16 with your parents' permission. For the flexible course, you can begin if you’re at least 15 years old.

    The employment guarantee applies if you reach the legal working age in your country by the time you finish the course.

  • How are you so sure that l'll find a job?

    With over 9 years of experience helping students begin their IT careers, we’ve refined our approach to securing your first job.

    Our courses are tailored to industry needs and focus on hands-on training. Plus, we provide personalized support, like resume reviews and interview prep. As a result, 80% of our graduates land jobs in their field within a few months of finishing the course.

  • How does money-back guarantee work?

    For full-time graduates, you only start paying for your education after finding a tech job. The payment is 12% of your net salary for 36 months. If you don’t get a job, you pay nothing.

    If you finish the flexible course, actively search for a job with our support for 16 weeks, and don't receive any offers, you can get a full refund.

  • What's the schedule on full-time?

    The full-time schedule combines theory lessons, practice, and Q&A sessions:

    9:00 AM - 10:00 AM — Algorithms 10:00 AM - 11:30 AM — Theory 11:30 AM - 12:30 PM — Break 12:30 PM - 2:00 PM — Practice 2:00 PM - 2:30 PM — Q&A session 2:30 PM - 5:00 PM — Practice 5:00 PM - 6:00 PM — Q&A session

  • What jobs can I get after finishing the course?

    Graduates of the Digital Marketing program most often secure their first jobs in positions such as Digital Marketing Manager, PPC Manager, SEO Specialist, Social Media Manager, and Marketing Analyst.

Secret bonus

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