PPC Specialist: Online Course in Traffic and Advertising

The full-time format is designed for those who want to master PPC as quickly as possible.

Training takes place online from 9:00 to 18:00, Monday to Friday. The program includes regular webinars, Q&A calls, and practical assignments, with constant mentor support and active interaction with the group. This format is not suitable if you are working or studying at the same time.

The flexible format is for those who want to become a PPC manager at their own pace. You can take the course whenever it is convenient for you — in the morning or after work. You still get access to mentors, group chats, and Q&A sessions. The online platform remains available forever, so you can return to the materials at any time. This format is easy to combine with work, freelancing, or university studies.

In either format, you will gain practical skills and real advertising cases, create portfolio projects that you can show during interviews, receive a professional PPC specialist certificate, and get career support with job placement across Ukraine — including Kyiv, Lviv, Odesa, Dnipro, or remotely.

Yes. After completing the online PPC course, you will receive a certificate confirming your skills in working with advertising platforms such as Meta and Google Ads, traffic generation, creating effective advertising campaigns, and analyzing metrics and optimizing results. You will be able to add the certificate to your CV and LinkedIn profile. Many Mate graduates use these certificates to land their first job as a PPC specialist.

That's completely normal. You may simply need more information to decide.

We recommend submitting a free application, and our manager will explain the PPC course and learning format in more detail, help you understand whether the PPC specialist profession suits you, and suggest other directions that might also be interesting for you.

No. To take the PPC course, you do not need a technical education or advanced math skills. Mate students come from various backgrounds, and 9 out of 10 start from scratch.

We gradually teach everything you need:

how a marketer thinks, how digital advertising works,

how to set up campaigns in Google Ads and Meta Ads,

and how to evaluate results and scale advertising.

Most importantly, everything is learned through practice in an online course format with job placement support.

Enrolling is very simple — submit an application, and the next steps depend on the learning format you choose

In the full-time format, you complete a logic test, have a short interview with us, and start learning online within a few days.

You can apply from the age of 16 with parental consent.

In the flexible format, a manager will contact you after you submit your application, provide course and pricing details, and you can start learning immediately after payment, at your own pace.

You can apply from the age of 15, but the job guarantee applies only if you are legally able to work in your country by the end of the course.

Because for 11 years we have been preparing beginners for careers in IT and digital.

The PPC specialist course is designed specifically to provide 80% practical experience through launching campaigns, optimization, and testing,

teach up-to-date tools and advertising platforms, offer constant mentor feedback and support,

and provide help with CVs, LinkedIn profiles, and interviews. Most importantly, 8 out of 10 of our students receive a job offer within a few months after completing the PPC course.

We are confident in the quality of our online education, so if you don't get results, you don't pay.

In the full-time format, you study for free with no upfront payments.

You start paying 12% of your salary only after you get a job as a PPC specialist or in a related digital role.

If you don't find a job, you pay nothing.

In the flexible format, after completing the course, you actively search for a job for 16 weeks with our career support.

If you do not receive a single job offer, we will refund the full course price.

This is your financial guarantee that the PPC course will pay off.

This format is for those who want maximum immersion and results in a short time.

You study online from Monday to Friday, from 9:00 to 18:00, moving toward a new career every day.

A typical day includes practical tasks, mentor-led sessions, a lunch break, working on practical cases, Q&A sessions with feedback, project or individual work, and end-of-day consolidation with additional tips. This pace is ideal if you want to switch to marketing quickly and get hired within a few months.

No. After the PPC course, you will gain a set of universal digital skills that open up several career opportunities.

Mate graduates usually receive their first job offers in roles such as PPC manager, user acquisition manager, media buyer, or targeting manager.

This means the course provides multiple real employment paths in PPC marketing, depending on your strengths and the job market situation in Ukraine or online.

Our PPC course contains many different modules for you to develop hard and soft skills. What you will learn: work with Google Ads and Facebook Ads, effectively use analytical tools to optimize campaigns, create and configure PPC campaigns, analyze the effectiveness of advertising campaigns and adjust strategies, work with keywords, targeting and budgets. The specialist's PPC course will help you build a professional portfolio and prepare for employment.

The PPC course has a clear learning structure, so you master the material gradually, without chaos and gaps. During training, you receive feedback from experienced mentors and work on mistakes. Also, our Targeting course involves communicating with fellow students in chat or video calls: you can exchange experiences and motivate each other.

To learn PPC from scratch, you need to start with the basics: setting up Google and Facebook advertising campaigns, understanding the principles of working with budgets and targeting. You will then move on to more sophisticated strategies such as retargeting and ROI optimization. Our course is designed so that you gradually move from simple to complex topics. During training, you need to create your own campaigns and work on real cases - this will consolidate knowledge and skills. Equally important is the support of mentors and a community of like-minded people. You will get all this in the courses.

To complete the online PPC course, it is important to have a computer or laptop with adequate performance. A processor no lower than Intel Core i5, 8 GB of RAM, an SSD drive and stable Internet access are enough for learning.