Flex course

Digital Marketer

Build your career in IT from scratch

3,500+

employed students

Get a refund if you don’t get a job in tech

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Who is a digital marketer?

Brands appreciate digital marketers

A digital marketer uses digital channels to attract an audience and promote brands, goods, and services. It uses various strategies, social media, search engine marketing, content marketing, and other tools to achieve the goal of the company or business.

Flex course is the best choice if you are...

Unable to study full time

Study with our support, but on your schedule — whenever you find the time.

Beginner, but motivated

Relevant background isn't a prerequisite here. Stay adamant, and you'll break into tech in no time! You don't need a special background. Stay determined, and you'll break into tech!

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What awaits you?

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Lots of practice

We have a single goal: to get you employed. That's why 80% of the course is devoted to practice.

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Mentor support

Mentors support you in learning new topics, review assignments, point out mistakes and suggest ways to correct them.

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Student community

Your peers will go on to work for many international companies. They'll be the foundation of your global industry network.

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English lessons

2-4 lessons per week where you'll practice speaking, acquire tech vocabulary and improve grammar.

Perfect for beginners

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85%of our students have no prior experience in tech

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Meet market expectations

Our course program covers everything the employers expect from junior Digital marketers

While preparing the course, we...

  • Survey the largest IT employers on requirements for junior Digital marketers
  • Analyze open vacancies, both global and local
  • Gather feedback from market experts
Genesis
Globallogic
Luxoft
N-iX
Preply
Softserve
Epam

We guarantee you will find a job after the course

If you complete the course, search for a job with us for 16 weeks and receive no offers, you have the right to a full refund!

3,500+

employed graduates

700+

companies hired Mate graduates

How do we help you get a job?

Brief case

Job tracker

Our platform comes with an up-to-date database of local and global vacancies. You can use it to submit applications and track your progress.

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Mock interviews

Practice makes perfect, so we conduct regular mock interviews to prime you for the real deal. You will leave a great impression.

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Career docs

We help you get your foot in the door: create resumes, cover letters and professional social media profiles that appeal to recruiters.

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Coordinator support

Mate's coordinators help you evaluate job offers and build salary expectations per current market circumstances.

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Partner openings

When employers are looking for junior positions, many reach out to us directly – even before their openings hit the market.

Brief case

Employment guarantee

If you complete the course, search for a job with us for 16 weeks and receive no offers, you have the right to a full refund!

Digital Marketer is a fast-growing career with high income

Your progress will skyrocket with our career support!

How to start?

Choose a course

2

RegisterTry now

3

Try a free introductory module

4

Get a free career consultation

5

Pay in a convenient for you way

6

Learn at your own pace

Our learning process

Study with ease

Watch lessons, read theory and solve interactive tasks, all on a single platform.

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Platform

Have fun along the way

Studying doesn't need to be boring. Let competition drive you! Discover leaderboards, achievements, streaks and more.

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Leaderboard and achievements

Find, apply for and track vacancies

Find vacancies from every major job board out there, apply for them and track your progress.

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Job tracker

Elevate your English

Practice speaking, learn IT-specific vocabulary and improve grammar. Solid English in this industry is a must!

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English
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Course practitioners

alt_Roman Slavka

Author of Digital Marketing course

Roman Slavka

Marketing is about impacting the entire business, continuous learning, and growth

15 years of experience in marketing

From marketing manager to CMO

Worked in e-commerce, SaaS, and service businesses

Digital marketer flex course program

Same for full-time and flex courses

We believe everyone has the right to a world-class education, so they can develop their talents and get a dream job no matter the odds.

alt_quote_author
Roman Apostol

Founder of Mate academy, former software developer at Google

9 modules

64 topics

4 months

Digital Marketing Basics

This marks the beginning of your journey into digital marketing. Throughout this course, you will acquire foundational knowledge about marketing and its objectives. You'll become familiar with both offline and online marketing channels and sources, gaining insights into their respective advantages and disadvantages

Module topics

Marketing Introduction

Offline Marketing vs. Online Marketing

Google Ads Search

Keywords

Your First Media Plan

Growth Opportunities

Course Overview

Free after registration

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Market Research

In this module, you will learn how to research the market to understand the potential benefit of introducing your product to a new market. You will discover answers to questions about market size, gather information about your key competitors, and develop points of differentiation from them. You will learn to describe your potential customer's profile, considering their pain points, and understand how to properly articulate your product or service to speak the same language as the customer.

Module topics

Market Sizing

Competitors Analysis

Customer Portrait

Points of Differentiation

Value Proposition

Search Advertising in Google Ads

The main goal of marketing is sales. In this module, you will be introduced to a tool that delivers the fastest results for achieving this goal. You will delve deeper into Google Ads and its capabilities. You will set up your first advertising campaign, selecting relevant goals and types. You will learn to understand how different campaign types impact goal achievement. You will create your first search ad and learn how to optimize advertising campaigns for search.

Module topics

Google Ads Set Up

Campaign Structure

Campaign Objectives

Conversions

Campaign Types

Creating an Ad

Additional Settings of Google Ads Campaigns

Google Search Optimization

GDN and YouTube

In this module, we take a detailed look at another important marketing tool - the Google Display Network (GDN) and YouTube. You will gain an understanding of how the GDN works and how to effectively utilize it, set up your first advertising campaign on the GDN, learn how to target and optimize GDN ads, get acquainted with an additional GDN settings. Additionally, we will examine how to analyze the effectiveness of advertising campaigns and make informed decisions for further development based on their performance.

Module topics

Campaign Creation

Targeting

Ads Creation

Google Display Ads Optimization

Meta Ads (Facebook, Instagram)

In this module, you will be introduced to another advertising tool - Meta Ads. We will delve into the principles of targeted advertising on social media using case studies from Facebook and Instagram, and analyze the relevant algorithms that need to be considered. You will create and configure your Meta advertising account, test basic optimization types, and develop advertising campaigns and ads.

Module topics

Meta Ads Overview

Meta Ads Setup

Meta Audience Types

Campaign Objectives

How to create Meta Ad Campaign

Creatives. Ad formats

Optimization of Advertising Campaigns

Search Engine Optimization

In this module, we will discuss the importance of SEO in Digital Marketing and its capabilities. We will focus on page ranking, creating clusters for search queries, building links, and differentiating promotion methods. You will learn to conduct website audits, understand semantics, internal and external optimization, grasp the principles of search engine operations and Google penalties, as well as master tools for tracking results (such as familiar Google Analytics, Google Search Console, etc.).

Module topics

Introduction to SEO

Working with Keywords

On-Page Optimization

Working with Content

Link Building

What's Next?

Competitor Analysis

Marketing Strategy 360

In this module, we will get acquainted with and learn how to use various Brand Awareness channels, including PR, SMM, Content Marketing, Influence Marketing, and Event Marketing. We will learn to search for and analyze media resources, create effective content plans, and select relevant tools that are suitable for your business. We will explore the possibilities of Outbound Lead Generation, learn to create and analyze the effectiveness of cold emails, examine communication strategies through LinkedIn, and understand where to appropriately use ABM (Account-Based Marketing). Additionally, we will learn to create and automate effective email campaigns, loyalty programs, and referral programs.

Module topics

Brand Awareness Channels

Outbound Lead Generation

Customer Activation

Portfolio Project

Customer Loyalty and Referral Programs

Student reviews

I am currently working as a programmer as I dreamed since my childhood, and I helped Mate academy. Bogdan is the best teacher who taught me programming. And our HR, Lesya, taught us how to make a summary correctly to noticed. Now I understand that I was not enough for self-esteem, knowledge and support to me here. Even sometimes I regret why we didn't meet before =)
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For those who are lazy to read long reviews - I'm delighted, found a job after 3 months from the beginning of learning without technical education.
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Very grateful to the Mate academy team that helped find my first job in IT. Courses are very thoughtful and interesting. Unlimited for English lessons. Lessons conducts Native Speaker are always ready to help in solving any questions. The team will prepare for the interview will help fold the resume and basic you will allocate the labor search market not thanks to a bright resume. However, you will allocate a high level of knowledge. If you have a target and you are not afraid to study then you here. That's all.
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Mate academy fully match its title: I have become real friends and assistants. I wanted a lot to study and work in it. The dream has become a reality and after passing the course I go to work. Here you are in addition to constant support and quality education to find English courses, including speech speakers, constant meetings and measures for various topics, a very friendly community. If you want to dip into the sphere then you are here.
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I want to highlight basic. If you are truly aimed to be an IT scene, you have potential and base, but lacking strength / time / motivation on self-education then "Mate academy" will be able to help you with the achievement of these purposes. There will be many eye classes, home, workouts, English, even events and internal community with already working experienced people and beginners with the same desire to pass it all.
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Yesterday was my first working day at QA ENGINEER positions and I want to express my gratitude to Mate academy. It is thought out here everything so that you would like the response as soon as possible: Mentors all the time in touch and ready, if necessary, phon with each student personally, in order to solve the problem and you did not waste time in vain. Mentors will provide all proven articles, resources and simulators for different levels.
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At the end of the course, the best students took a job on the courses, and some on the development of the website and this gave them the opportunity to get some commercial experience, which always lacks in employment and I really liked this concept.
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I want to quote the Great Java - Classic: "It's chic, it would even say that!" Mate academy is love forever. Thank you romance and nor for this opportunity. Definitely recommend
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I found work inside 3 months of study, with first interview and first test ^^. The mate's exercise is definitely that you get a ton of material (structured!), Tasks to learn everything in practice, and morning tasks for the development of algorithmic thinking. Who has a question to write to amelin.serhii@gmail.com, a pleasure answer ^^
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Thanks to Mate starting from absolute 0, after three months of study, after a week of finding a job I was invited to the company of my dreams. I did not even dream about receiving a response to my resume from this company and did not believe my ears when I was called back and invited to the interview. Mate is a real chance to change your life if you really want it!
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Learning in the Mate is a very cool thing. I studied in online format, which is very convenient from the point of saving time, training took place on real projects, experienced mentors, and what could be better than learn from professionals, permanent Fidbeks about DZ and generally help mentor, an unreal support team that helps in Further with the process of employment.
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Java went to the course - very satisfied. I found the job in 3 months. The team is pleasant, teach well. It is very pleased that it is possible to visit any other courses during the following 3 years.
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Hello, everyone! Last week I received an offer and today I started my first day at work. And I owe it all to the courses from Mate Academy. I found out about the courses from a friend who successfully completed them as a UX/UI designer, and I took the python course myself. The training is very intense, it was difficult to keep up with everything at times, but the whole process was very interesting and the time, until I received a job offer, flew by. I especially liked how they helped me with the search for vacancies. I recommend.
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Mate academy is the School of Programming. They supported and helped me not only at the initial stage of learning, but also after. The team is interested in the success of their students.
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I went to Mate academy courses, purely for the sake of interest, they advertised friends, I do not regret for a second. Now I work as a programmer and develop in the IT sphere. Courses are oriented to fill your head with knowledge and decompose on the shelves already existing, and diligent teachers will not regret the time for you to explain the difficult moments. It is impossible not to say a word about the caring HR team that supports you 24/7. A pleasant bonus is that you even after the end of the intensive can improve English with carriers, visit events and just spend time in a pleasant company.
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From employees to students, these are people who adore what they do and try to improve something every day, not only in themselves but also in their approach to work, work, and communication. This energizes and makes you strive and not to give up even in the most challenging situations, because man is a social creature, and not for nothing there is an expression "You will get what you need".
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Where to begin? Perhaps, with the fact that the course is not yet completed, and I have already found a job in a cool company, and it was not the only offer (spoiler: there were 6). Yes, I plowed like damned, but never regretted about the weekend spent, because the result exceeded all my expectations!
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I graduated from the design course in Mate, Ofer received a week after the course. I will gladly share with those who are interested in mate and reflects to learn or not. Mait is something new in the field of knowledge. This is Win-Win Agreement. This is a team of inspirers. These are the top mentors and coach (Yaroslav, hello, you are the best)
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Learning in Mate academy is: a small group and experienced teachers, constant motivation to study, assistance in creating a qualitative resume, test interviews, support in job search, friendly atmosphere; Training in Mate academy is just a great option for those who want to associate their life with it. I found a job a month after the end of Java, but all this time I felt supported by Mate academy team.
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Thank you so much I want to say to my teacher Mishe Grinko, a very competent teacher explains simply and understandable, always gives examples of their lives for associations. If someone did not understand something, maybe at any time a lecture ask a question, he will repeat everything and will be delayed without problems. Also, thanks to Mentors Vlad, Vlaša, Denis and Ira, very skil and pleasant guys, thanks to them, I could quickly and qualitatively perform tasks, and not sit at half a day on how the bug is not knowing how to solve it.
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I want to tell you that these are the best ever courses! Only finished the course UI / UX and immediately received offer from one of the best food companies in Ukraine! But this is all thanks to Mate! Such a huge luggage knowledge in the specialty you will not find anywhere.
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What can I say about the course? These were the best 3 months of study in my life. (And I have already graduated from college and higher education). Thanks to BOHDAN for everything I know now, Sofia, Dmytro, Roman, Ksenia for understanding our questions (sometimes really stupid :-)) and for those weekly tests of knowledge and explanation. Thank you Roman, Anna, Max for this idea and the opportunity. Thanks to my classmates for the friendly atmosphere, for weekly conversion and preparations for technical and exams, for excellent weekends in Kiev.
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In just a few months, I was able to master most of the skills I needed to find a job. Due to the constant knowledge checks (they were held every week, even when the training was over and we started looking for a job), the material was very well memorized and retained in my head.
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About "Mate academy" learned quite by accident. There was no familiar person who was studying here, and the feedback on the network at that time was not actually not. However, after the first communication there was a positive impression, which in the future was only intensified. Job Offer has received before graduation. Thank you for helping professionally to grow and change life to the best side :)
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Never wrote reviews but mate academy are very cool and so make an exception) I finished the courses from Ma by Java direction and is very pleased with what was able to get here. Here I received qualitative, and most importantly, structured knowledge of Java. Thanks to this knowledge, I got a job in a couple of days after the start of the search.
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There is a goal - you will help you implement it. A good team that Sapportite conducts Tech Talks is constantly developing, introduces new courses, daily English and just a good atmosphere will all be, only there are two main conditions - want to become a professional and make efforts.
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Courses are very cool. The company's team and mentors are really cool. My friend recommended Mate to me when I was looking for programming courses. And yet before the completion of the fullstack course I had a job. I would recommend it to everyone.
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A couple of weeks ago, I graduated from the UI / UX Design rate in Mate, and today I already work in a cool company! In me, I felt part of one big and friendly team, where mentors would not just try the nose in mistakes, but supported in any question, inspire. Going to the course of a full day, be prepared to fit forces, because it will not work out, in the morning and until 5 pm, you will be fully absorbed in the world Design.
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It is very cool that there is such a school where you can easily learn a new profession from scratch. At first, I didn't even believe that I would get in, but my worries were in vain. I got into Mate academy and less than six months later I was invited to an internship at an IT company. The cool team, the opportunity to ask any question, and the support at all stages of my studies inspired me greatly. I'm sure I would have given up a long time ago, especially when looking for my first job.
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I studied to be a recruiter in a flex format. I received my offer during the preparation stage for employment. Mate sent my resume to an IT company that I really liked, so after successful interviews, I immediately agreed to accept the offer. By the way, this confirms that Mate provides a guarantee of employment, but it is still necessary to rely on your knowledge and confident English language skills. Overall, I am very pleased that Mate came into my life, and I already have a very good foundation that will be useful to me in my work.
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I was impressed by the structured nature of the tasks and their presentation. Each task comes with a guide explaining how to complete it correctly and qualitatively. Another advantage for those combining learning with other activities is the flexibility of pace. In particular, I studied the Recruitment course in a flexible format. The course is designed for 3 months, but I mastered it faster, in 2 months, following a pace that was comfortable for me. Undoubtedly, mentor support is the most valuable thing one can experience. They will always give advice, motivate, support, and share their own experience.
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I received an offer from a really cool company just two weeks into my job search, so I want to share my impressions of studying with Mate in the Recruitment flex. The course content is wow! Truly, super useful information presented in a maximally clear and accessible way. Short videos + additional materials + assignments. There are a lot of assignments, and you will spend most of your time on them. When they said that 80% is practical, it's true:) I created job postings, conducted interviews, and did all sorts of things. Some parts were harder, some easier, but overall, with this knowledge, you can really start your journey in a new field.
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I sincerely want to recommend Mate academy to everyone who dreams of mastering a new profession in the IT field. I studied in the recruitment course, and I never regretted my choice. I am confident that the atmosphere of support and motivation during the training influenced this. Thanks to the entire team, I was able to get a job in a very cool company just 2 weeks after completing the course. So, based on this, conclusions can already be drawn about the quality of education:) In addition, the educational platform was constantly improved with new features. The Mate team did everything possible to enhance our learning experience while listening to the students.
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If you want to make a change in your life, these IT courses are the way to go. I learned JavaScript from scratch, and thanks to mentor support, I found my first job in tech. The course offers a comprehensive curriculum, involved staff, hands-on projects, a helpful community, and an up-to-date content.
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I completed a Java course at Mate Academy. It was a really intense program, but I only have positive memories. Thanks to helpful mentors, I was able to get through even the more difficult chapters quickly and without major problems. I found a job before finishing the whole course. ;)
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I can't say that it was easy, everything was new and incomprehensible, there were a lot of basic questions, there were breaks, self-doubts. But two factors always helped me: the course is incredibly well thought out, and the Mate team was always ready to answer all questions, support, and coach me in programming, interviews, and job search. And so, after two months of concentrated job search, my dream of becoming a developer in a cool company came true!
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I myself am a picky person, I have been choosing among different courses for a very long time. Having stopped at Mate, I also did not immediately run to sign up for a course, because somehow it was too good to be true. After learning a little more, I decided to try and I have never regretted it, so I advise everyone who has time, motivation and ambition to become a student of Mate.
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When I encountered problems with self-study, I turned to this company for help. In addition to the fact that the material was laid out and explained in every possible way, there is a very pleasant atmosphere, which is very pleasant to work in. Great team, good mentors, local memes, lots of humor! It all made my learning process incredibly enjoyable! I'm glad I got to know this company and the team that trained my group! On top of that, I ran into good people who were filled with motivation to move forward to new goals along with me. This is very cool!
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It is really high quality, you get a solid foundation for your future career, but, in my opinion, it is equally important that you learn to learn quickly and solve problems on your own, if you can't solve the problem, mentors will come to the rescue, there are 2 qna every day. If you want a new profession and are ready to make every effort for it, you are in the right place! I wish success to future students!
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Studying at Mate academy is not easy, it's as if you are on a real job. And I really liked this approach and their careful selection of students for the course. It feels very close to a real job, where you are fully engaged and not distracted by anything else. Very cool preparation for employment. After this preparation, you feel much more confident, and regular interviews are no longer stressful.
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Mate academy interested me with its structure and schedule. You get constantly bogged down, everything is intense, every morning I had to wake up and study. That's what I liked. That's what I was looking for. Everything was very fun and structured. I think that the big advantage of Mate is the structured and logical nature of all processes.
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Students are studied in order to be employed, and only then Mate academy receives dividends from the invested time and effort. That is, it is a course that gives real knowledge, skills and profession, and ends with real employment. Therefore, I came to the conclusion that Mate academy is one of the best options on the market.
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The course lasted four months, but after three I got a job. I believe that without the academy I would not have done it so quickly. They are interested in you finding a job. IT companies cooperate with it, make requests to the academy, and ask to recommend students for interviews.
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I think this is the first review of the Recruitment direction from Mate because I am a graduate of the debut course🙂 It was great! It will not be news if I write that there is a cool atmosphere. These are people who always smile at you and are happy to answer stupid questions that are repeated more than once. This is structured information and a lot of practical training - you can talk a lot about the rules of the interview, but they are worthless if you do not try, at least once.
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So it's time for me to leave a review here :) I completed a full-time Recruitment course at Mate academy! My journey began with understanding what I wanted, and choosing a direction for myself, I read a lot about courses/schools (because I already had a negative experience, so I was as meticulous in this matter). Why did I choose Mate? - fundamental analysis of the market, friends' recommendations, the number of employed students, and this is about 1800+.
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I bought a flex course and it was probably the best investment I ever made. I studied for about 7-8 months, but at my own pace, while finishing university and minding my own business) Very cool mentors, very cool coordinators, and in general the entire community mate is very cool. Don't waste your time, I recommend it to everyone!
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Perhaps this is one of the best offerings on the market in this niche. All logical, consistent, and accessible presented. Good practical exercises and working projects. Is it worthwhile to go here? It is worthwhile. The course is worth the money. But you should be prepared for it.
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On the Mate website there are the words "20% theory, 80% practice. At first I thought it was just another catchphrase, like all the course sites. But in fact this is the basis of learning, which works here. That's why training here is so fast - because of the constant practice. And at the output you have no commercial experience, but with a lot of practice, which is visible in your code)
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After completing the first 3 technical interviews, I received 3 offers, and it was only in 5.5 months, so if you have the desire and eagerness, then here you will definitely get enough help to realize it in the offer!
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In some 3 months (it seems to be one of the fastest results) I have already found a job. The material is very easy to understand. By the way, I still use the course, I go back to refresh my memory. I would highly recommend it.
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Mate will teach you not only how to write websites, but also how to understand how technology works under the "hood", how to solve problems that arise) I am so glad I chose Mate and my dream came true. Thank you Mate, you are awesome!)
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Our grads work at top companies

Google
Microsoft
Amazon
Wix
Genesis
N-iX
Svitla Systems
Preply
SIGMA SOFTWARE
Star
DataArt
PDFfiller
Intellias
SoftServe
Levi9
3shape
Global Logic
Epam
Luxoft
Eleks
Appflame
Ciklum
Doc
Nix Solutions

...and over 700 more!

Get a consultation on the Digital marketer flex course

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Got questions?

How long does the course take?

It's up to you: there are no fixed deadlines, nor limits on how many hours a day you can study. See course program for more details.

What's the difference between full-time and flex courses?

Both tracks have identical programs and aim: to get you a job. The only two differences lie in schedule and payment form. Full-time courses are free until you get a job in tech. Henceforth, you pay a percentage of your salary, per agreement. The schedule is from 9 am till 6 pm Monday through Friday. Flex courses, on the other hand, offer a fixed price and an instant access to all resources. You study at your own pace with the support of our experts, under the same employment guarantee.

What's the admission process?

First step is to attend an online interview with our expert, during which we'll discuss your background and expectations. Request a call

Will I receive a certificate after completing a course?

By all means! Our 3,000+ graduates use them on LinkedIn and other socials, but... it's just a bonus. We are rather focused on getting you a job in tech.

What's the course schedule?

Flex tracks allow you to study whenever you like to: watch pre-recorded lectures, solve interactive tasks, and submit questions to our mentors. They respond during work hours. The only regular events are group Q&A sessions, taking place 2 to 6 times a week. We hold them in the afternoons or evenings, not to collide with your plans.

Can I apply if I don't have a background in tech?

8/10 Mate students don't have any experience in tech. But if this doesn't reassure you: our courses cover even the most basic topics, and our team is always ready to provide support!

I haven't turned 18 yet. Can I apply?

Yes, you can apply at any age. The employment guarantee works if by the end of the course you are of legal working age in your country.

I'm over 50 years old. Should I apply?

We educate people of all ages, besides: it doesn't matter in tech. And if you worry studying might be too much of a challenge... there's no substance to it! If you stay engaged, you'll graduate the course and find a job in no time :)

Which positions can I get after the Digital Marketing course?

Digital Marketing graduates most often get their first job in the following positions: Digital Marketing Manager, PPC Manager, SEO Specialist, Social Media Manager, Marketing Analyst.

Do you guarantee employment?

Yes! In case you complete all the required learning modules and do not receive a job offer within 16 weeks of active job search (with our assistance and advice), you are eligible for a full refund.

How many graduates get employed?

80% of full-time Mate graduates go on to work in the tech industry. As for flex graduates: everyone who wanted to find a job, succeeded.

How do you help graduates land a job?

Our HR specialists assist you in the process. They help you prepare CVs, cover letters and profiles on professional social networks, find relevant vacancies and prepare for interviews.

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