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Product analyst course: from zero to hired

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Hi! I’m Max, join our course to land your first job in tech.
Hi! I’m Max, join our course to land your first job in tech.

Perfect for newbies

90%

of our students start with no technical background

Course updated in 2026

100%

industry-relevant curriculum built to meet employer expectations

6 000+ employed Mate academy grads

6 000+ employed Mate academy grads

4.9/5

rating based on Google reviews

Product Analyst: Salary

$1,100

+22%YoY salary growth. Source: DOU

2021

2022

2023

2024

2026

Who is Product Analyst?

Every time a team wants to understand how product users behave, a Product analyst dives into the data: writing SQL queries, calculating metrics, building funnels, and finding insights that show what to improve. They turn raw numbers into decisions that help the product grow. Impressive, right?

Product analysts are in high demand!
Product analysts are in high demand!

What we offer

Everything you need to land your dream job

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Employment in focus

We share the same goal — get you hired. With 20% theory and 80% practical tasks, we make it happen.

Employment in focus

Market experts as your mentors

Mentors help you learn new topics, review your tasks, point out mistakes, and do live Q&A sessions.

Market experts as your mentors

Platform that has it all

Learn through tutorials, interactive tasks, AI quizzes, and group projects — all in one place.

Platform that has it all

Your perks in every course

Job referrals

Job referrals

Get access to job openings from our partners before they hit the market.

English lessons

English lessons

Gain skills to pass interviews and bond with your team.

Job search tips

Job search tips

Craft cover letters and resumes that land interviews.

AI skills module

AI skills module

Learn to talk to AI —and get better, more helpful answers.

Mock interviews

Mock interviews

Practice for real-world interviews and build your confidence.

*You can buy English lessons separately.

FORMAT COMPARISON

Which studying format suits you?

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Here's a side-by-side look to help you choose the format that suits you best.

Weekdays, 9 am - 6 pm

In your free time

EmploymentUnique
Mentor support
Course materials
Platform features
Enrollment
Pass the admission
Start right after you pay
Study pace
Duration
3 months
3 months
Cost of tuition
12% of salary for 3 years
Fixed price for each course
Terms
English
Included in the course
Buy separately

Weekdays, 9 am - 6 pm

EmploymentUnique
Mentor support
Course materials
Platform features
Enrollment
Pass the admission
Study pace
Duration
3 months
Cost of tuition
12% of salary for 3 years
Terms
English
Included in the course

In your free time

EmploymentUnique
Mentor support
Course materials
Platform features
Enrollment
Start right after you pay
Study pace
Duration
3 months
Cost of tuition
Fixed price for each course
Terms
English
Buy separately

This might be your CV

90%

of Mate grads entered the tech field for the first time

Student's photo

Marta K.

Product Analyst

Skills

  • Writing SQL queries to extract, join, and filter data
  • Running A/B tests and validating product hypotheses with statistics
  • Calculating and tracking product metrics: acquisition, retention, and monetization
  • Building conversion funnels and analyzing cohorts and retention
  • Building interactive dashboards and visualizations in Tableau
  • Calculating unit economics: LTV, CAC, and ROI
  • Processing large datasets with Python (pandas, numpy)
  • Calculating complex metrics using SQL analytical (window) functions
  • Writing SQL queries to extract, join, and filter data
  • Running A/B tests and validating product hypotheses with statistics
  • Calculating and tracking product metrics: acquisition, retention, and monetization
  • Building conversion funnels and analyzing cohorts and retention
  • Building interactive dashboards and visualizations in Tableau
  • Calculating unit economics: LTV, CAC, and ROI
  • Processing large datasets with Python (pandas, numpy)
  • Calculating complex metrics using SQL analytical (window) functions

Technologies

  • Amplitude
  • Firebase
  • SQL
  • PostgreSQL
  • Google BigQuery
  • Tableau
  • Google Spreadsheets
  • Python

90%

of Mate grads entered the tech field for the first time

Build your portfolio while you learn

By the end of the course, you’ll have real projects that demonstrate your expertise to employers.

Illustration of student projects

What's covered

Course roadmap

  • Product Analyst Basics

    3 topics

    Get introduced to the Product Analyst role, its impact on product teams, and the modern analytics toolkit. Learn how analysts drive product decisions and leverage AI in their daily work.

    Try now

    Topics

    • Who Is a Product Analyst?
    • Becoming a Strategic Product Partner
    • Modern Analytics Tools and AI in Product Analytics
  • Get Started

    3 topics

    Learn how studying at Mate academy is organized: how the platform works, how interaction with mentors is structured, what the program includes, and get tips on how to study effectively and manage your time.

    Topics

    • How Education Process Works
    • How Employment Process Works
    • How to Study Effectively
  • GenAI Essentials

    6 topics

    Learn how to use GenAI responsibly and effectively.

    Topics

    • How GenAI Works
    • Limitations of GenAI
    • Prompting
    • Responsible Use
    • GenAI for Learning and Work
    • How to Keep Up With AI
  • Google Sheets

    13 topics

    In this module, you'll work with spreadsheets that are used to calculate, organize, analyze, and store data. You will learn how to process datasets, perform calculations using functions, and build pivot tables. You will also be able to visualize results in the form of graphs and charts.

    Topics

    • Spreadsheet — the Basic Tool for Analytics
    • Data Importing
    • Basic Data Types
    • Formulas and Built-In Functions
    • Cell Reference Types
    • Data Cleaning
    • Text Processing
    • Working with Ranges
    • Table Relationships
    • Pivot Tables
    • Data Visualization
    • Data Exporting and Sharing
    • Google Sheets Summary
  • SQL Basics

    11 topics

    Semantically speaking, SQL closely resembles English, so you are in for a swift acquisition. We'll learn to use it with databases, to group, filter, sort and source data at wish.

    Topics

    • Introduction to SQL
    • SELECT Statement
    • WHERE Clause
    • NULL Value, LIKE, BETWEEN, and IN Operators
    • ORDER BY, LIMIT, DISTINCT Clauses
    • Aliases
    • Aggregate Functions
    • GROUP BY Clause
    • JOIN Clause
    • Functions
    • HAVING Clause
  • SQL for Product Analytics

    5 topics

    You'll learn to write advanced SQL queries using window functions and optimize them — applying these skills right away on a real-world e-commerce product case with the help of AI.

    Topics

    • Window Functions I: ROW_NUMBER, RANK, LAG & LEAD
    • Window Functions II: SUM OVER & PARTITION BY
    • Query Optimization
    • Product Case Study I: E-commerce Analysis
    • AI for SQL
  • Product Metrics & User Behavior

    9 topics

    You'll learn to measure product health through key metrics — from funnels and cohorts to the North Star — and diagnose real shifts in user behaviour through hands-on cases.

    Topics

    • User Lifecycle
    • Funnel Analysis
    • Cohort Analysis
    • DAU/MAU and Engagement Metrics
    • North Star Metric
    • Aha Moment and Habit Moment
    • Case Study: Calculating Retention
    • Case Study: Funnel Analysis with SQL and AI
    • Case Study: Diagnosing a Metric Drop with SQL and AI
  • Python Basics

    10 topics

    Contrary to its name, there's nothing to be scared of, so let's approach Python head on. We'll start with strings, booleans, function, conditionals, loops and lists.

    Topics

    • Introduction
    • Main Concepts
    • Numbers
    • Strings
    • Boolean
    • Lists
    • Conditional Statements
    • Loops
    • Functions
    • Summary
  • Communication and Stress Management

    7 topics

    This module is designed to enhance your communication skills and overall soft skills. You’ll learn how to communicate effectively, feel confident during job interviews and public speaking, master techniques to manage stress, and much more. The best part? The module includes 28 practical tasks that will significantly boost your skills and help you see noticeable progress.

    Topics

    • Introduction to Communication & Stress Management
    • Confidence Building and Stress Management
    • Diction, Filler Words Reduction, and Body Language
    • Public Speaking
    • Job Interview
    • Written Communication
    • Social Media Communication Skills Development
  • Team Project

    7 topics

    In 4 weeks, you will create a product from scratch in teams with colleagues from other areas, following Scrum methodology, and present the results to your mates. In the end, you will have another project to add to your resume and gain invaluable real-world experience.

    Topics

    • Week 0: Team Project. Intro
    • Week 1: Jira Environment
    • Week 2: Status Check
    • Week 3: Estimates
    • Week 4: How to Demo Your Work
    • Final Week: Retrospective
    • Team Project for Employment
  • Employment

    9 topics

    Ready to enter the tech market? Well... we'll get you ready — with a great resume, cover letter, a LinkedIn profile and mock interviews. Recruiters are in for a true discovery!

    Topics

    • Employment Roadmap
    • Preparing Your Resume
    • Interview Preparation
    • Cover Letter Preparation
    • Google, LinkedIn, DOU, Djinni
    • How to Find and Apply for Vacancies
    • Job Search Tips: Talking to Recruiters
    • Work details FAQ
    • MilTech

83

Topics

3

Projects

What else is included?

  • Al quizzes
  • Q&A sessions
  • Task solutions
  • Tech checks
  • Personalised guidance
  • Career tips

From zero to hired

What’s your path to becoming a Product Analyst?

1

Start with no tech experience

Master the skills you need to land the job, with our guidance.

2

Build your portfolio

Work on real-world projects and get mentor feedback along the way.

3

Ace your interviews

Polish your resume, practice interviews, and show up prepared.

4

Get career coaching

Our team will guide you through every step of the hiring process.

5

Land your job in tech

Start your new job as a Product Analyst.

Here’s to kicking off your career in tech!

Get in touch

Do I need a technical background? When can I start?

  • We'll answer all your questions
  • Help you choose the right course
  • Get you in on our best deals
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Skill level after the course

Mate graduates ace technical interviews

System Design Interview | Діма Малєєв & Mate academy
Tech check: QA Engineer | Наталя Попелишко (Попелюха 👾) & Mate academy
Tech check: Junior UX/UI Designer | Вʼячеслав Дрофа (OTOY) & Mate academy
Tech check: Junior Frontend Developer | Infopulse & Mate academy
Tech check: Junior Frontend Developer | Intellias & Mate academy
Tech check: Junior UX/UI Designer | Universe & Mate academy
Tech check: Junior UI/UX Designer | Headway & Mate academy
Tech check: Java Junior Developer | MEGOGO & Mate academy
Tech check: Junior Java Developer | Sigma Software & Mate academy
Tech check: Junior Python Developer | N-iX & Mate academy
Tech check: Junior Python Developer | Brainstack_ & Mate academy
Tech check: Junior QA Engineer | Jooble & Mate academy
Tech check: Junior QA Engineer | Diia & Mate academy
Tech check: Junior Recruiter | Innovecs & Mate academy

Top companies hire Mate graduates

If you finish the course and job-hunt with us for 16 weeks without any offers, you can get your money back.

Find my course
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  • Luxoft
  • MacPaw
  • Microsoft
  • N-іX
  • Oracle
  • Preply
  • Ryanair Labs
  • Sigma Software
  • SoftServe
  • 3Shape
  • Uber
  • WIX
  • Luxoft
  • MacPaw
  • Microsoft
  • N-іX
  • Oracle
  • Preply
  • Ryanair Labs
  • Sigma Software
  • SoftServe
  • 3Shape
  • Uber
  • WIX
  • Luxoft
  • MacPaw
  • Microsoft
  • AJAX
  • Amazon
  • Appflame
  • BetterMe
  • Capgemini
  • Ciklum
  • Doc.ua
  • EPAM
  • Genesis
  • GlobalLogic
  • Google
  • Intellias
  • AJAX
  • Amazon
  • Appflame
  • BetterMe
  • Capgemini
  • Ciklum
  • Doc.ua
  • EPAM
  • Genesis
  • GlobalLogic
  • Google
  • Intellias
  • AJAX
  • Amazon
  • Appflame
  • AJAX
  • Amazon
  • Appflame
  • BetterMe
  • Capgemini
  • Ciklum
  • Doc.ua
  • EPAM
  • Genesis
  • GlobalLogic
  • Google
  • Intellias
  • Luxoft
  • MacPaw
  • Microsoft
  • N-іX
  • Oracle
  • Preply
  • Ryanair Labs
  • Sigma Software
  • SoftServe
  • 3Shape
  • Uber
  • WIX
  • AJAX
  • Amazon
  • Appflame
  • BetterMe
  • Capgemini
  • Ciklum
  • Doc.ua
  • EPAM
  • Genesis
  • GlobalLogic
  • Google
  • Intellias
  • Luxoft
  • MacPaw
  • Microsoft
  • N-іX
  • Oracle
  • Preply
  • Ryanair Labs
  • Sigma Software
  • SoftServe
  • 3Shape
  • Uber
  • WIX
  • AJAX
  • Amazon
  • Appflame

6 000+

employed Mate academy grads

700+

partner companies hired Mate students

3000

tech companies have our grads on their teams

6 000+

employed Mate academy grads

700+

partner companies hired Mate students

3000

tech companies have our grads on their teams

Who will guide you?

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If you ever feel like giving up — lean on us

Coaches

Career-ready skills training
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Mentors

Provide clear, actionable feedback
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English Teachers

Perfect your English
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Education coordinators

Track your progress
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Employment coordinators

Get you hired
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You
  • Team member photo

    Coaches

    Career-ready skills training

  • Team member photo

    Mentors

    Provide clear, actionable feedback

  • Team member photo

    English Teachers

    Perfect your English

  • Team member photo

    Education coordinators

    Track your progress

  • Team member photo

    Employment coordinators

    Get you hired

Don’t just take our word for it

Mate academy is trusted and loved by thousands

Find my course

Mate academy is a great team of professionals from various IT fields and specialties. I recommend their courses to everyone who is ready and eager to learn a lot of new things, practice constantly, and believe that this will definitely bring results. Thanks to Mate academy's courses and support, I received my first offer in IT from a product-based IT company.

Kostya Gorlov

Mate academy graduate

I took a course at Mate academy. I liked that everything was very well organized. The learning platform is just fantastic—videos, lots of practical tasks, useful chats, a job vacancy section, technical checks, and motivational competitions. There was excellent preparation for employment. And I especially liked the support from the team and the friendly atmosphere.

Anastasia Sukhanova

Mate academy graduate

Definitely the best courses, after which you will find a job in IT 99.9% of the time. What's required from you is desire, persistence, and hard work, and everything else will be taught to you at MATE! I've tested it on myself).

Bogdan Yaremchuk

Mate academy graduate

Don't hesitate to go to Mate academy or not—if you are ready to change your life for the better, then you should definitely come here. All the people who work here will definitely help you in any situation. The training is conducted in an interesting format (80% practice), which requires dedicating enough time to it. But I can definitely say—it's worth it!

Vlad Shulzhenko

Mate academy graduate

I would even say the only ones worth completing. I finished several others before them, they gave only 2% of the knowledge compared to everything I learned at Mate. Today I received my first IT offer, and it wouldn't have happened without Mate. If you're in doubt, just go through the free first level, and you'll understand the quality and convenience of information delivery yourself.

Halyna Petrova

Mate academy graduate

Get in touch

Let's get in touch

  • We'll answer all your questions
  • Help you choose the right course
  • Get you in on our best deals
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Faq

Got questions? We’ve got answers

  • How do full-time and flexible formats differ?

    In the full-time schedule, you study online from 9 AM to 6 PM, Monday to Friday. You’ll attend webinars, do practical tasks, and get help from mentors. There are group video calls four times a week in the afternoon. This intense schedule is not good if you want to work at the same time.

    The flexible schedule lets you learn at your own pace. You decide when and how many hours to study. Mentors are available to help you, and you can chat and join video calls with classmates. Plus, you get lifetime access to the course, so you can learn whenever you want.

  • Can I fit studying at Mate with other activities?

    In the flexible format, you can balance your studies with work or school. You set your own pace and receive support from our mentors throughout the course.

    In the full-time format, it’s hard to combine studies with work or school due to its intensity. You’ll need to fully commit, studying from 9 am to 6 pm, Monday to Friday.

  • Will I get a certificate upon completion?

    Sure! After finishing our course, you'll get a certificate. More than 5000 of our graduates use it to show their skills on LinkedIn and other social media. But our main focus is helping you find a job, and we'll do everything we can to support you in that.

  • How do I choose a profession?

    If you’re not sure which profession is right for you, book a free consultation. Our manager will help you figure out the best options based on your skills and interests.

    Find my course
  • Do I need math or tech background to enroll?

    No, you don’t need math or a technical background to enroll. In fact, 9 out of 10 Mate students come from non-technical backgrounds. Our job is to teach you the skills you need and help you land a job in tech.

  • How do I enroll?

    To enroll in the full-time course, start by filling out an application and taking a short logic test with 15 questions. If your English level is below Pre-intermediate, we'll ask you to make a short video about yourself. Once we check that your English is good enough for learning, you can move on with your enrollment and set up an interview with our manager.

    For the flexible course, just send an application. Our manager will reach out to explain the course details and help you pick the best option. You’ll get access to the course right after you pay.

  • Are there any age limits for this course?

    You can apply for the full-time course starting at age 16 with your parents' permission. For the flexible course, you can begin if you’re at least 15 years old.

    The employment guarantee applies if you reach the legal working age in your country by the time you finish the course.

  • How are you so sure that l'll find a job?

    For over 10 years, we’ve been helping people kickstart their tech careers — and we’ve gotten pretty good at it.

    Our courses are built around what companies actually want, with tons of hands-on practice to get you job-ready. And you’re never on your own — we’ll guide you every step of the way, from polishing your resume to nailing your interviews.

    The best part? 80% of our grads land a tech job just a few months after finishing the course.

  • How does money-back guarantee work?

    For full-time graduates, you only start paying for your education after finding a tech job. The payment is 12% of your net salary for 36 months. If you don’t get a job, you pay nothing.

    If you finish the flexible course, actively search for a job with our support for 16 weeks, and don't receive any offers, you can get a full refund.

  • What's the schedule on full-time?

    The full-time schedule combines theory lessons, practice, and Q&A sessions:

    9:00 AM - 10:00 AM — Algorithms 10:00 AM - 11:30 AM — Theory 11:30 AM - 12:30 PM — Break 12:30 PM - 2:00 PM — Practice 2:00 PM - 2:30 PM — Q&A session 2:30 PM - 5:00 PM — Practice 5:00 PM - 6:00 PM — Q&A session

  • What jobs can I get after finishing the course?

    Graduates of the “Product analyst” course most often start their careers as a Junior Product analyst, Product analyst, Data Analyst, or Marketing Analyst, where they gain their first hands-on experience with data, SQL, and product metrics. Over time, product analysts move into more senior roles such as Senior Product analyst or Lead Analyst, or grow toward Product Manager and Data Science.

  • What will I be able to do after completing the Product analyst course?

    Our “Product analyst” course includes clearly structured modules that help you master practical product analytics skills. You’ll learn to write SQL queries, use analytical (window) functions, calculate product metrics, build conversion funnels, and analyze cohorts and retention. During the training, you’ll build dashboards in Tableau, calculate unit economics (LTV, CAC, ROI) in Google Sheets, process data with Python (pandas, numpy), and run A/B tests for data-driven decisions.

  • How are online product analytics courses better than self-study?

    The “Product analyst” course provides a structured learning path that lets you master key product analytics skills step by step without confusion or gaps. You’ll get feedback from experienced practitioner-mentors and work on real datasets instead of abstract theory. Our course also includes interaction with other students through chats and video calls, where you can exchange experience and motivate each other.

  • How to master the profession of Product analyst from scratch?

    To become a product analyst from scratch, start with the fundamentals: working with databases and SQL, calculating product metrics, and building funnels. As you progress, you’ll learn to analyze cohorts and retention, build dashboards in Tableau, calculate unit economics (LTV, CAC, ROI), process data with Python, and run A/B tests. Our course is designed to take you from basic concepts to real product analytics tasks: you’ll work on practical cases and build a portfolio of 2 projects, with mentor support and a community of peers.

  • What kind of computer do I need for the online Product analyst course?

    To take the online “Product analyst” course, you’ll need a computer or laptop with solid performance. An Intel Core i5 processor or higher, at least 8 GB of RAM, an SSD, and a stable internet connection are sufficient.

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Benefits of the Product analyst profession

High demand in product and IT companies: a product analyst is a key role, because a Product analyst turns user data into decisions that help the product grow. Strong earning potential: even at the start, a product analyst role offers solid income, and with experience in SQL, metrics, and A/B testing, salaries grow significantly. Flexible work formats: the profession fits both office-based and remote work, letting you collaborate with local and international companies at the same time. Data-driven decisions: a product analyst calculates metrics, builds funnels and cohorts, and runs A/B tests, so every decision is based on numbers, not intuition. Versatile tools: a Product analyst works with SQL, Tableau, Python, and Google Sheets — skills valued in e-commerce, fintech, IT, and mobile apps.

Career prospects after product analyst training

Product analytics training opens pathways to roles like Junior Product analyst, Product analyst, Data Analyst, or Marketing Analyst, eventually leading to positions such as Senior Product analyst or Product Manager. A product analyst’s career grows through real projects, confident work with SQL, metrics, and data visualization — and with that growth come higher salaries and greater responsibility. Demand for product analysts is strong in IT, fintech, e-commerce, gamedev, and mobile apps, where companies make data-driven decisions.

Who online Product Analytics courses are for?

Beginners with no experience: if you’re just starting, product analytics training helps you build the fundamentals — from SQL queries to calculating product metrics. Analysts from related fields: already working with data but want to systematically master product analytics, funnels, and A/B tests? This training structures your skills. Marketers and entrepreneurs: want to understand unit economics, LTV, and CAC and make data-driven decisions? A Product Analytics course gives you practical tools. Graduates in tech or economics: you have a foundation — now turn it into practical product analytics skills valued in IT.

How Product analyst training works

You take the “Product analyst” course in a flexible Flex format — at your own pace, combining study with work. The structure is the same: about 20% theory with clear, structured lessons, and 80% practical work on real cases, briefs, and creatives. After each assignment, you’ll get personal feedback from a mentor and review your mistakes to improve. You’ll also be able to interact with classmates via chat or video calls.

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